Executive Development. General Management

Corporate
Digital Skills

Business Management and Finance

Duration

60h

PRESENTATION

The course on Executive Development. General Management It is designed for those who want to stand out in the competitive business world. Today, companies face constant challenges, which means the demand for leaders with strategic skills is higher than ever. This course provides you with the necessary tools to analyze the business environment, identify competitive advantages, and design effective strategies that drive corporate growth. You'll learn how to conduct a internal analysis of the company, you'll learn how to develop an organization from a corporate perspective and acquire the skills to implement and monitor successful strategies. By the end of the course, you'll be prepared to take on leadership roles and decision-making informed and strategic. Online training allows you to access content from anywhere, making it easy to learn at your own pace and adapt to your needs. Join this course and transform your leadership potential into a tangible and successful reality.

Objectives

  • Understanding the strategic direction to ensure alignment business objectives.

  • Analyze the environment to identify opportunities and threats.

  • Assess internal resources to optimize the operational efficiency.

  • Develop strategies to gain benefits sustainable and competitive.

  • Design development plans consistent and effective corporate policies.

  • Implement and monitor strategies, ensuring their effectiveness and adaptability.

  • Integrate knowledge to make management decisions informed.

Syllabus

TEACHING UNIT 1. INTRODUCTION TO STRATEGIC MANAGEMENT Introduction to Strategic Management References TEACHING UNIT 2. ENVIRONMENTAL ANALYSIS The Business Environment: Concept and Types The Macroenvironment The Competitive Environment Opportunities and Threats Recommended Activities References TEACHING UNIT 3. INTERNAL ANALYSIS OF THE BUSINESS Introduction The Resources and Capabilities Approach Identifying Resources and Capabilities within the Company Strategic Evaluation of Resources and Capabilities Management of Resources and Capabilities References Appendix: The Barrabés Case Study TEACHING UNIT 4. COMPETITIVE ADVANTAGE AND STRATEGY Competitive Strategy References TEACHING UNIT 5. CORPORATE DEVELOPMENT Introduction The Company’s Field of Activity and Directions for Development Expansion Strategies Diversification Strategies Methods of Development Internationalization Strategies References Appendix: Case Studies TEACHING UNIT 6. IMPLEMENTATION AND CONTROL Introduction The Strategy Evaluation and Selection Process Strategy Implementation Strategic Control Recommended Activities References
Request for Information

Related MOOCs

Course
The Course on Workplace Risk Prevention, Ergonomics, and Mental Health addresses the growing need to ensure environments...
Course
In the age of remote work, hyperconnectivity has put companies under the scrutiny of the Labor Inspectorate....
Course
In a world of global digitization, hyperconnectivity has gone from being an advantage to becoming a challenge...

Are the Educa PHAROS courses eligible for credit?

Many courses can be credited toward the master's programs at Structuralia.

Facts about our area

+ 1.483

Hours

+88.999

Minutes

264

Courses

Educa PHAROS is a next-generation training model that places a company’s human capital at the forefront. Through a platform that adapts to each company’s corporate identity and offers a total of more than 900 courses, it provides tailored training for each organization. The unlimited flat-rate plan provides each company with the number of courses that best suits its needs, as well as the ability to determine which employees will have access.
Scroll to Top