WhatsApp Business

Industry-Specific
Digital Skills

Other Sectors

Duration

8 a.m.

PRESENTATION

Thanks to the training provided by WhatsApp Business You'll quickly and easily learn all the steps you need to start using WhatsApp Business for your business. You'll discover the countless benefits what the use of this can offer social media to your company. You'll identify the difference between the WhatsApp Business App and the API and how to choose the one that best suits your goals. You'll learn how to Easily install and set up the app on your phone and on your PC's desktop. You'll learn all the features that offers WhatsApp Business to optimize your communication plan and reach your customers or leads in a direct and personalized way. You'll learn how to write a consent form in order to communicate via WhatsApp in accordance with the GDPR and to the LOPDGDD.

Objectives

  • Learn about the features that WhatsApp Business offers to both small and medium-sized businesses and large companies.

  • Create a chatbot with automatic messages but customized.

  • Develop mailing lists, organize and segment them according to the established objectives.

  • Integrate WhatsApp Business with your CRM.

Syllabus

LEARNING UNIT 1. HOW TO GET STARTED WITH WHATSAPP BUSINESS QUICKLY AND EASILY

  1. WhatsApp, the most popular social network.
  2. The WhatsApp Business App as a Free Solution for Businesses
  3. The WhatsApp Business API: The Cost-Effective, Paid Solution for All Types of Businesses
  4. How to Get the Most Out of All the Features of WhatsApp Business
  5. A Trick for Using WhatsApp Business Without a Phone Number or SIM Card

LEARNING UNIT 2. TAKE YOUR MARKETING CAMPAIGNS TO THE NEXT LEVEL WITH WHATSAPP BUSINESS

  1. Key Steps for Developing and Launching a Successful WhatsApp Marketing Campaign
  2. Design and optimize your communication plan with WhatsApp Business
  3. Create Chatbots: Improve and Streamline Customer Service with Automated Messages
  4. Organize and segment your leads with mailing lists
  5. Communities: WhatsApp's new feature for managing groups

TEACHING UNIT 3. INTEGRATING WHATSAPP BUSINESS WITH OTHER APPLICATIONS

  1. Benefits of Connecting Your Facebook Page to WhatsApp Business
  2. Integrating WhatsApp Business with Your CRM
  3. WhatsApp for Internal Communication
  4. GDPR and LOPDGDD: Consent Form for Communications via WhatsApp
Request for Information

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Are the Educa PHAROS courses eligible for credit?

Many courses can be credited toward the master's programs at Structuralia.

Facts about our area

+ 1.483

Hours

+88.999

Minutes

264

Courses

Educa PHAROS is a next-generation training model that places a company’s human capital at the forefront. Through a platform that adapts to each company’s corporate identity and offers a total of more than 900 courses, it provides tailored training for each organization. The unlimited flat-rate plan provides each company with the number of courses that best suits its needs, as well as the ability to determine which employees will have access.
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