Neuro-Sales: Sell to Your Customer's Mind

Name: Neuro-Sales: Sell to Your Customer's Mind
Brand: Educa PHAROS
SKU: AFO028G6S
Availability: InStock

Industry-Specific

Digital Skills

Other Sectors

Duration

35h

PRESENTATION

With Neuro-Sales: Sell to Your Customer's Mind You'll understand customers' thoughts and behaviors and how they influence their purchasing decisions, and you'll learn techniques for communication and you'll develop skills from listen y empathy that will help you apply the most effective sales strategies, taking into account your customers' needs and emotions. You'll learn techniques related to the neuromarketing y neuro-sales, which will help you effectively meet your sales goals. In addition, you’ll learn about the different types of sales, which will help you take a different approach to each sales situation and develop a plan to sales tailored to each client to help them achieve their business goals.

Objectives

Understanding How Programming Can Help Us neurolinguistics and emotional intelligence in sales.
Explain the fundamentals and the methodologies used in the neuro-sales.
Analyze the neurocommunication on sale.
Conduct both estimates and in-depth analyses of sales and the factors that influence them.
Understanding how the sales in relation to the market.
Learning the types existing sales.

Syllabus

TEACHING UNIT 1. NEUROLINGUISTIC PROGRAMMING 1. What is NLP? 2. Phases of NLP 3. Beliefs in Conventional Selling 4. The Salesperson’s Initial Impression 5. The Customer’s Image 6. NLP Strategies in Sales TEACHING UNIT 2. CONSUMER PSYCHOLOGY 1. Consumer psychology 2. Consumer motivation and persuasion 3. Emotions in purchasing behavior 4. Predicting purchasing behavior TEACHING UNIT 3. ANALYSIS OF CONSUMER AND ORGANIZATIONAL PURCHASING BEHAVIOR 1. The study of purchasing behavior: characteristics, scope, and interrelationships with other disciplines 2. Factors influencing consumer purchasing behavior 3. Types of purchasing behavior and stages in the purchasing process in consumer markets 4. Organizational purchasing behavior: determinants, types of behavior, and stages in the industrial purchasing process TEACHING UNIT 4. TYPES OF CONSUMERS AND MARKET SEGMENTATION 1. Types of Consumers and Market Segmentation 2. Neurosegmentation 3. Digital Consumers and Digital Consumer Behavior 4. Demand in Strategic Neuromarketing 5. Demand Analysis Techniques 6. Main Types of Neurotransmitters and Their Effect on Consumers 7. The Neuromap: PAIN, CLAIM, and GAIM TEACHING UNIT 5. NEURO-SALES AND ITS FUNDAMENTALS 1. The Ps in Neuromarketing 2. Fundamentals and Methodology of Neuro-Sales 3. Neurocommunication in Sales 4. Product-Service Strategies

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Are the Educa PHAROS courses eligible for credit?

Many courses can be credited toward the master's programs at Structuralia.

Facts about our area

+ 1.483

Hours

+88.999

Minutes

264

Courses

Are the masterclasses live?

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Why is Educa PHAROS the best solution?

Educa PHAROS is a next-generation training model that places a company’s human capital at the forefront. Through a platform that adapts to each company’s corporate identity and offers a total of more than 900 courses, it provides tailored training for each organization. The unlimited flat-rate plan provides each company with the number of courses that best suits its needs, as well as the ability to determine which employees will have access.