How to Start from Scratch

Name: How to Start from Scratch
Brand: Educa PHAROS
SKU: AFO028Q6H
Availability: InStock

Cross-cutting

Digital Skills

Soft skills

Duration

2:00 p.m.

PRESENTATION

Entrepreneurship is considered to be one of the most attractive activities, due to the degree of personal development involved, and at the same time more complex, due to the difficulty of establishing an innovative, profitable and sustainable business model over time. Throughout this training on ‘How to start from scratch’, we will provide you with a series of skills, techniques and recommendations to consider when developing a new business idea or project. Discover how to validate a business idea and implement it in a series of clearly defined steps.

Objectives

To develop the entrepreneurial mindset that you need to get started.
To analyse the environment and your resources in order to identify and validate business ideas.
To define our target customer with the buyer person and define the touch points with the customer journey.
To elaborate a business model and a product from scratch with the Business Model Canvas and the MVP.
To define the business strategy of your new business model while developing a business plan.

Syllabus

DIDACTIC UNIT 1. THE ENTREPRENEUR’S MENTALITY AND PHASES OF ENTREPRENEURSHIP 1. The adventure of entrepreneurship and startups 2. Competency and trend analysis 3. Feasibility and viability factors 4. Resources and capabilities to start a business 5. Project viability indicators 6. Phases of entrepreneurship DIDACTIC UNIT 2. DESIGN YOUR INNOVATIVE AND PROFITABLE BUSINESS MODEL 1. Innovation and design thinking 2. Creativity and brainstorming 3. Definition of the customer, buyer persona and customer journey 4. Differentiating elements of a good business idea 5. Define your model with Canvas Business Model 6. Determine your Minimum Viable Product (MVP) 7. Conversion funnel 8. Lean Startup Methodology DIDACTIC UNIT 3. DEFINE THE STRATEGY TO PROMOTE YOUR BUSINESS MODEL 1. Your brand identity 2. Define your purpose and values 3. SWOT analysis to determine your current situation 4. CAME analysis to decide your objectives and strategy 5. Define your SMART goals 6. Organizational and operational strategy 7. Financial strategy 8. Marketing and sales strategy 9. Action plan and metrics to measure success

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Are the Educa PHAROS courses eligible for credit?

Many courses can be credited toward the master's programs at Structuralia.

Facts about our area

+ 1.483

Hours

+88.999

Minutes

264

Courses

Are the masterclasses live?

Who is it intended for?

What features does Educa PHAROS have?

What guarantees does Educa PHAROS offer?

Why is Educa PHAROS the best solution?

Educa PHAROS is a next-generation training model that places a company’s human capital at the forefront. Through a platform that adapts to each company’s corporate identity and offers a total of more than 900 courses, it provides tailored training for each organization. The unlimited flat-rate plan provides each company with the number of courses that best suits its needs, as well as the ability to determine which employees will have access.