Community Management

Name: Community Management
Brand: Educa PHAROS
SKU: AFO028934
Availability: InStock

Corporate

Digital Skills

Duration

9 a.m.

PRESENTATION

Thanks to the training in Community Management You'll learn how to professionally create and manage a community in digital environments. You'll be able to build a community of active, loyal, and engaged followers with the brand or business. You'll be able to design a digital marketing strategy based on the creation of valuable content for the audience, increasing the reach and visibility of publications, as well as trust and engagement with the target audience. You'll also learn how to organize and plan your posts by creating a publishing calendar and it will be known How to Automate and Schedule Posts on various social media platforms using digital tools such as Hootsuite, Buffer, etc.

Objectives

Create and grow a active community on social media with loyal customers.
Design a marketing strategy content.
Learn about the main ones free design apps for editing images and retouching photos.
Plan the frequency of posts and the type of content to publish based on the predefined objectives.

Syllabus

TEACHING UNIT 1. COMMUNITY MANAGER: THE EXPERT IN DIGITAL COMMUNITIES 1. You’re not born a community manager—you become one! 2. The 7 Main Roles of a Community Manager 3. Differences Between a Community Manager and a Social Media Manager 4. Users’ Favorite Social Media Platforms 5. Content Formats That Work 6. Most Effective Goals and Strategies for Social Media LEARNING UNIT 2. CREATING AND PLANNING CONTENT FOR SOCIAL MEDIA 1. Grow Your Community with Content Marketing 2. Turn Followers into Customers: Create a Winning Strategy 3. Essential Tools for Managing Social Media 4. Free graphic design apps to create the best visual content 5. Don’t wing it! Create a strategic editorial calendar 6. How to manage a reputation crisis and survive the ordeal 7. Analyzing and understanding key social media KPIs and metrics

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Are the Educa PHAROS courses eligible for credit?

Many courses can be credited toward the master's programs at Structuralia.

Facts about our area

+ 1.483

Hours

+88.999

Minutes

264

Courses

Are the masterclasses live?

Who is it intended for?

What features does Educa PHAROS have?

What guarantees does Educa PHAROS offer?

Why is Educa PHAROS the best solution?

Educa PHAROS is a next-generation training model that places a company’s human capital at the forefront. Through a platform that adapts to each company’s corporate identity and offers a total of more than 900 courses, it provides tailored training for each organization. The unlimited flat-rate plan provides each company with the number of courses that best suits its needs, as well as the ability to determine which employees will have access.