Artificial Intelligence in the Company

Industry-Specific
Digital Skills

Schedule

Duration

50h

PRESENTATION

Artificial Intelligence in Business provides a solid understanding of the fundamentals and applications of artificial intelligence (AI) in the business world. Through its instructional units, you will explore the core concepts of AI, its historical development, and its modern-day significance. You will also learn about different types of AI, explore AI tools specifically designed for business, and understand the algorithms used in their implementation. Additionally, you will see how AI can transform business decision-making and process optimization. Key applications covered include people analytics, inventory and demand forecasting, customer segmentation, web recommendations, and business process improvement.

Objectives

  • To understand the fundamentals Artificial Intelligence and Its Historical Evolution.

  • To recognize the importance of AI in the business context and its transformative potential.

  • To identify the different types of AI and understand the algorithms used in its implementation.

  • To apply AI in the enterprise, such as People Analytics, inventory forecasting, customer segmentation, and process improvement.

  • To use AI to perform data analysis and gain valuable insights for business decision-making.

  • To apply AI techniques to customer loyalty and the market trend identification.

  • To improve business processes using business AI tools.

Syllabus

TEACHING UNIT 1. THE POTENTIAL OF ARTIFICIAL INTELLIGENCE 1. Introduction to artificial intelligence 2. History 3. The importance of AI 4. Types of artificial intelligence 5. Algorithms applied to artificial intelligence TEACHING UNIT 2. APPLICATIONS IN BUSINESS 1. People Analytics 2. Prediction: stocks, demand, behavior 3. Segmentation: Offer Analysis. Identification of Trends 4. Enhancing Customer Loyalty through Reinforcement Learning 5. Web Recommender Systems 6. Process Improvement TEACHING UNIT 3. THE RELATIONSHIP BETWEEN AI AND CHATBOTS 1. Chatbots and the Role of Artificial Intelligence (AI) 2. Uses and Benefits of Chatbots 3. Difference Between Bots, Chatbots, and AI TEACHING UNIT 4. AREAS OF APPLICATION FOR CHATBOTS 1. Areas of Application for Chatbots 2. Developing a Chatbot Using ChatterBot and Python 3. Developing a Chatbot for Facebook Messenger Using Chatfuel
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Are the Educa PHAROS courses eligible for credit?

Many courses can be credited toward the master's programs at Structuralia.

Facts about our area

+ 1.483

Hours

+88.999

Minutes

264

Courses

Educa PHAROS is a next-generation training model that places a company’s human capital at the forefront. Through a platform that adapts to each company’s corporate identity and offers a total of more than 900 courses, it provides tailored training for each organization. The unlimited flat-rate plan provides each company with the number of courses that best suits its needs, as well as the ability to determine which employees will have access.
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