Management and Strategic Direction

Corporativo

Competencias Digitales

Gestión Empresarial y Finanzas

Duración

28h

PRESENTACIÓN

In a current context in which business dynamics and competitiveness are increasingly complex, companies demand qualified professionals to face the challenges of the globalized market.

It is in this context that our training in Management and Strategic Direction arises, which aims to train professionals who are able to face the challenges of the business world, analyze the market in a comprehensive manner, identify growth opportunities and design effective strategies to take advantage of them.

Furthermore, the training in Management and Strategic Direction will equip you with the leadership skills necessary to guide teams towards the achievement of common goals, encouraging innovation and creativity in the process.

Objetivos

To understand the role of SMEs in the business world.
To develop effective leadership skills to guide teams to success.
To master the development and execution of a comprehensive business plan.
To analyze the market and design marketing and production strategies according to business needs.
To efficiently manage human, financial and infrastructure resources.
To apply motivation and management techniques to enhance organizational performance.

Temario

DIDACTIC UNIT 1. BUSINESS, ORGANIZATION AND LEADERSHIP 1. SMEs as organizations 2. Leadership 3. Recruiting new talent DIDACTIC UNIT 2. THE BUSINESS PLAN I. CREATING A MARKET RESEARCH 1. Utility of the Business Plan 2. Introduction of the Business Plan 3. Business description. Products or services 4. Market Research DIDACTIC UNIT 3. THE BUSINESS PLAN II. BUSINESS PLANNING IN THE AREAS OF COMMERCIAL, MARKETING AND PRODUCTION MANAGEMENT 1. Marketing Plan 2. Production Plan DIDACTIC UNIT 4. BUSINESS PLAN III. PLANNING AND MANAGEMENT OF INFRASTRUCTURE, HR AND FINANCIAL RESOURCES 1. Infrastructures 2. Human Resources 3. Financial Plan 4. Risk assessment. Project assessment 5. Legal structure. Legal form DIDACTIC UNIT 5. MANAGEMENT PROCESS, LEADERSHIP AND MOTIVATION 1. The management process 2. Phases of the management process 3. Leadership: leading and guiding 4. Motivation and needs

Solicita Información

Nombre *

Apellidos *

País

Teléfono

Correo electrónico *

Puesto de trabajo

Sector

Mensaje

He leído y acepto la Política de Privacidad

¿Los cursos de Educa PHAROS son convalidables?

Muchos cursos pueden convalidarse como asignaturas de los másteres de Structuralia. 

Datos de nuestra área

+ 1.483

Horas

+88.999

Minutos

264

Cursos

¿Las masterclass son en directo?

¿A quién va dirigido?

¿Qué funcionalidades tiene Educa PHAROS?

¿Qué garantías ofrece Educa PHAROS?

¿Por qué Educa PHAROS es la mejor solución?

Educa PHAROS es un modelo formativo de nueva generación que posiciona al capital humano de la empresa a la vanguardia. A través de una plataforma que se adapta a la imagen corporativa de cada empresa y con un total de más de 900 cursos se consigue una formación específica para cada organización. La tarifa plana ilimitada, proporciona a cada empresa el número de cursos que se ajuste a sus necesidades y también la posibilidad de determinar qué empleados podrán tener acceso.