Master's Degree in Continuing Education in Smart Mobility
PRESENTATION
The Master’s in Smart Mobility is a strategic specialization for consulting professionals, managers, and policymakers seeking to lead the transformation of mobility in urban environments. This program equips you with the essential tools to design, develop, implement, and analyze policies and initiatives that optimize the movement of people and goods, integrating the opportunities offered by civic technologies and digital transformation to improve transportation management in complex environments. Building on the vision of Buchanan Consultores, international leaders in transportation planning and urban development, this master’s program brings together advanced technical knowledge. You will explore everything from the fundamental concepts defining sustainable mobility and its regulatory framework to the economics of transportation, including pricing systems and infrastructure investment analysis. You will delve into Sustainable Urban Mobility Plans (SUMPs) and Commuter Transportation Plans (CTPs), which are crucial elements for efficient and strategic management. You will develop a deep understanding of economic regulation and its direct impact on transportation systems, preparing you to make informed and strategic decisions in a constantly evolving sector. This master’s program empowers you to become an agent of change, capable of addressing current and future mobility challenges with innovative and sustainable solutions, applying a global and technical perspective.
Objectives
Methodology
At Educa PHAROS, we use a highly practical methodology focused on the direct application of knowledge in the student’s professional environment, combining theoretical content with real-world cases, digital tools, and support from a team of specialized instructors.
Program
- Introduction to Basic Mobility Concepts
- Economic Aspects of Mobility
- Social Aspects of Mobility
- Functional Aspects of Mobility: Development and Implementation of Mobility Measures
- The Need for Sustainable Mobility Plans
- The Global Shift Toward Sustainable Mobility
- Multilateral Organizations and the Development of Mobility
- The United States and Its Environmental Policy
- The European Union and the Urban Mobility Directives
- Spain and the Development of Urban Mobility
- Asia, Africa, and Urban Transportation Policies
- Mobility Policies in Latin America
- The United States, Canada, and Urban Mobility
- Europe and Sustainable Mobility Initiatives
- Spain and the Development of Sustainable Mobility Through Specific Case Studies
- PMUS Basics
- Sustainable Urban Mobility Plans (SUMP) II: Phases
- Sustainable Urban Mobility Plans (SUMP) III: Fundamentals of Mobility Planning. Actions
- PTT Basics
- PPT: Plan Development
- The User and Utility Function
- Demand and the Concept of Elasticity
- Supply and Production Costs
- The Functioning of Urban Transportation Service Markets: Perfect Competition
- How Urban Transportation Services Markets Work. Monopoly
- Competition and Externalities in Transportation
- The Need to Regulate Urban Passenger Transportation
- Transportation as a Public Service and the Common Good
- Economic Regulation Criteria
- Efficiency-Based Control Methods
- Pricing Process in Transportation
- Pricing Rules
- Pricing based on the principles of efficiency and equity
- Pricing Options
- Effects of pricing criteria, intermodal effects
- Capacity Investments
- Economic Evaluation of Investments
- Decision Criteria
- Risk Analysis
- Income Distribution, Social Welfare, and Decision-Making Criteria.
- The Role of Public Transportation.
- Public Transportation by Bus
- Rail-Based Public Transportation: Subway and Rail
- Taxis and ride-hailing services.
- Introduction to Intermodality.
- Public Transportation Operations.
- Restricted platform.
- On-demand transportation.
- User Information Systems.
- Universal accessibility in public transportation.
- Network planning and design.
- Route and Fleet Management.
- Stops and Stations
- Design of Integrated Public Transportation Networks
- Evaluation by Indicators
- Public Transportation Integration
- Transport Exchangers
- Park-and-ride facilities.
- Tariff Integration
- Existing Barriers to Intermodal Transportation
- History of Pedestrians and Bicycles in the City
- Ranking of modes of transportation based on sustainability, health, and economic factors.
- Walking in Urban Environments
- The Bicycle as a Mode of Urban Transportation
- New Personal Mobility Modes (VMP)
- Accessibility
- Signage and Wayfinding
- Street Furniture
- Comfort
- Road Safety
- Regulatory Framework
- Public Road
- Public and/or Shared Bicycle and PMV Systems
- Parking and Intermodal Transportation
- Training and Education
- The Compact City
- The Structure of the Territory
- Social Cohesion
- The Design of Public Spaces
- Zoning Regulations
- Classification and Hierarchy of the Urban Road Network
- Infrastructure Design
- Unique Configurations
- Traffic Bottlenecks
- Intersections, Traffic Prioritization, and Traffic Lights
- Characterization of Traffic in Urban Areas
- Access Points and Major Conflicts
- Traffic and Mobility Studies
- Coexistence with Other Modes of Transportation
- Accidents and Injury Rates
- Defining itineraries
- Urban Road Network Reorganization
- Traffic calming
- Traffic Signs
- Universal Accessibility and a Gender Perspective
- Restrictions on Vehicle Traffic
- Parking Regulations in Urban Centers
- Urban Freight Distribution
- Traffic Control and Management Centers
- Road Safety Audits
- Polluting emissions and the impact of the transportation sector
- Key Environmental Regulations
- Analysis and Benefits of Life Cycles. Green NCAP Initiatives
- Challenges and Educational Opportunities Presented by New Technological Developments
- Alternative Fuels
- From the Digital City to Smart Cities
- Smart Cities
- The Power of Data in Transportation Planning
- Smart Traffic and Public Transportation Management
- Other smart technologies
- MaaS and the New Mobility
- Objectives, Advantages, Disadvantages, and Challenges of MaaS
- MaaS in the Urban Mobility Planning Process
- MaaS System Governance
- Real-World Examples of MaaS Systems
- Advanced Data Analytics
- Civic Technologies
- Shared Mobility
- Autonomous vehicle
- The City of the Future
- Introduction to Transportation Systems Modeling
- Typical Information Needs and Data Sources
- Revealed Preference Surveys
- Surveys of Stated Preferences
- Other data collection exercises
- The 4-stage model
- Zoning of the Study Area
- Travel Generation Model
- Travel Attraction Model
- Zonal Distribution Model
- Discrete-choice models.
- Logit Models
- Modal Split Model
- Network Allocation Models (I)
- Network Allocation Models (II)
- Traffic microsimulation.
- Road Traffic Emission Models.
- Pedestrian microsimulation
- New real-time modeling techniques.
- Land-Use Models
- Governing metropolitan areas.
- Variables of metropolitan governance.
- Models of metropolitan governance.
- Institutions, Values, and Actors.
- The Metropolization of European Policies.
- From Transportation to Mobility
- Factors for analyzing the relationship between the state, business, and society within a comparative framework.
- Evaluation Criteria: Governance and Justice.
- Governance, governance, and neoliberal governance.
- The Articulation of Neoliberal Governance.
- The Importance of Funding in Urban Transportation.
- The current funding model.
- The Challenge of Financing Sustainable Urban Transportation.
- Financing instruments for a sustainable system.
- The current transportation funding model in Spain.
- Tools for Selecting Public Transportation Projects.
- Multi-criteria decision-making systems.
- Multi-Criteria Methodologies.
- Financial analysis and cost-benefit analysis.
- What is citizen participation?
- Work Ecosystem
- Approach and Harmonization of Participation
- Participatory Process Development
- Implementation of a participatory process
- Participation Tools
- Starting point
- Time to Take Action
- Execution Time
- Time for Results and Outcomes
- The Importance of Communication in Participatory Processes
- Communication Planning for Projects
- Marketing Strategies
- Communication and Outreach Tools
- Conflict Management and Resolution
- Mobility and Participatory Governance
- Gender Perspective and Generational Approach to Mobility
- Open Data and the Dissemination of Knowledge Among the Public
- Access to Information for Developing Solutions
- Practical Experiences
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