• You will lead the development and implementation of social impact strategies, integrating them across the organizational structure. • You will design corporate responsibility management plans that promote your organization’s social and environmental commitment. • You will assess the global landscape of corporate responsibility, understanding its specific application in the construction sector. • You will effectively manage relationships with stakeholders, optimizing collaboration for sustainable development. • You will integrate the fundamentals of socially-focused business management, transforming the organizational culture toward sustainability. • You will develop marketing strategies with a social purpose that strengthen the company’s reputation and positive impact. • You will make strategic decisions that align corporate values with the principles of sustainability and business ethics. • You will implement organizational models with a responsible and sustainable focus, ensuring their development and continuous improvement.
Methodology
At Educa PHAROS, we use a highly practical methodology focused on the direct application of knowledge in the student’s professional environment, combining theoretical content with real-world cases, digital tools, and support from a team of specialized instructors.
Program
Fundamentals of Socially Responsible Organizations
Socially Responsible Features
Value Creation and Corporate Social Responsibility
Setting CSR Goals
Planning and Scheduling of CSR Activities
Integrating CSR into the Organization's Overall Strategy
Stakeholder Groups
Concept and Types of "Stakeholders"
Stakeholder Relations
CSR and Stakeholders
Sustainable Corporate Management
Corporate Governance
Executive Ethics in Responsible and Sustainable Business
Ethics and CSR Audits
Designing a CSR Action Plan
The Concept of Corporate Social Responsibility
Historical Background of CSR
The Beginnings of CSR
Long-Term Vision vs. Short-Term Vision
Building a Socially Responsible Company
What elements should a CSR report include?
Introduction to Social Marketing
Characteristics of Social Marketing
Social Responsibility and Ethics in Marketing
Types of Social Marketing
Social Marketing and Social Responsibility
The Expansion of the Concept of Marketing
Social Marketing Plan
Company Results from Corporate Social Marketing Programs
Values and Principles of the Traditional Company
Values and Principles of a Responsible and Sustainable Company
The Common Good and the Individual Good
Introduction
Development and the Environment
Sustainable Development
Human Rights and Sustainable Development
International Environmental Law
What can be done?
Introduction and Background
Sustainable Development Goals and Targets
How the Sustainable Development Goals Were Created
A vision of development promoted by the Sustainable Development Goals
The 5 Ps: People, Prosperity, Planet, Peace, and Partnerships
The Millennium Development Goals (MDGs)
Global Challenges in Implementing the SDGs
Local and Regional Challenges
Long-Term Perspective: Future Scenarios for the SDGs
Strategies for Integrating the SDGs into Public Policy
Tools and Frameworks for Implementation
Role of Key Stakeholders in Implementation
Introduction to the Role of Businesses and Civil Society in the SDGs
Businesses' Contribution to the SDGs
The Role of Civil Society in Promoting the SDGs
Synergies Between Businesses and Civil Society
The Importance of Evaluation in the Context of Sustainable Development
Key Indicators for Measuring Progress Toward the SDGs
Tools and Methodologies for Impact Monitoring
Challenges and Limitations in Measuring the SDGs
Environmental Issues
More Direct Impacts on the Environment
Trends in Energy Consumption
Global Energy Reserves
Primary and Final Energy
Energy Vectors
Renewable and Non-Renewable Energy Sources
Classification of Renewable Energy Sources
Renewable Technologies and Their Regulatory Classification
Fundamentals of Environmental Education
Key Stakeholders in Environmental Education
Environment and Economic Development
Practices and Techniques for Environmental Education
The Private Sector and Global Sustainability
Integrating the SDGs into the Business Strategy
Financial Instruments for Sustainable Development
Innovation and Market Opportunities Related to the SDGs
Industry Applications: OCS in Engineering and Infrastructure
Civil Society and the Third Sector’s Participation in the 2030 Agenda
Education, Awareness-Raising, and Cultural Change for the SDGs
Partnerships for Sustainable Development and Stakeholder Management
Digital Transformation and Emerging Technologies in Support of the SDGs
Strategic Communication on the SDGs
Transparency in Organizations
Good Corporate Governance
Ethics in Organizations
Leadership and Responsible Branding: Purpose
Responsible Business: The Evolution of CSR
Definition, Scope, and Management of Compliance
Code of Ethics or Code of Conduct
Policies, Standards, and Frameworks
Compliance, Prevention, Detection, and Risk Management Functions
Reporting Channel
Compliance in the Public Sector
Ethics and Integrity in the Public Sector
Corruption Prevention
Risk Areas and Operations
The Public Sector and the 2030 Agenda
CSR Strategies and Positioning
Models of Collaboration and Participation in Initiatives
Social and Corporate Activism
Human Rights in the Workplace
Circular Economy
Introduction
Internal Policies and Systematization
Notable Initiatives
Information and Negotiation
Risk Assessment
Diversity and Equality
Harassment
Vulnerable Groups and Social Exclusion
Disability
Communication and Language
Recruitment and Hiring
Work-Life Balance
Skills Development
Performance Evaluation
Occupational Safety and Health
Social Benefits
Healthy Workplace
Volunteering
Family-owned business
Awareness
Introduction. Concepts and Scope. The Customer as a Stakeholder
New Paradigms in CSR
Internal Policies and Risk Assessment
Customers in Standards and Systems
Areas of Focus and Best Practices
Quality Management
Quality Management Processes
Quality Management Models
Safe, healthy, tailored, and inclusive products and services
Responsible Information and Communication
Reasons for and Scope of Dialogue with Clients, Users, and Consumers
Tools for Engaging with Clients, Users, and Consumers
The concept of customer experience and its relationship to CSR
Methodologies for Implementing the Customer Experience
Best Practices and Client-Specific Programs
From Mindful Consumption to Responsible Consumption
Sharing Economy
Sustainable Cities: The Circular Economy and Urban Renaturalization
Sustainable Cities: Sustainable Mobility
Sustainable Construction
Fundamentals, Terms, and Related Aspects of Purchasing and Procurement
Structure and Organization in Purchasing and Procurement Management
Processes in Purchasing and Procurement Management
Regulations and Codes for Purchasing and Procurement Management
Risks Associated with Purchasing and Procurement
Supplier Management and Relationship Management
Designing Frameworks for Supplier Engagement and Dialogue
Supply Chain
Responsible and Sustainable Supply Chain Management
Outsourcing of Suppliers and Basic Provisions of Model Legislation
Purchasing and Procurement Management as a Business Function
The Sustainable Procurement Management System According to ISO 20400:2017 (I)
The Sustainable Procurement Management System According to ISO 20400:2017 (II)
The Impact of Purchasing on the Sustainable Development Goals
Procurement Management in ISO 26000:2010 Guidance on Social Responsibility
Traditional Procurement Management
Current Procurement Management
Responsible and Sustainable Shopping
Types of Responsible and Sustainable Purchasing
Sustainable Public Procurement
Sustainability and Finance
Key Environmental and Social Challenges
ESG Criteria
Risks and Sustainability
Current State of Sustainable Finance
The United Nations Environment Programme (UNEP)
The UNEP Finance Initiative
The 2030 Agenda and Sustainable Development
Sustainable Finance in Europe
Sustainable Finance in Spain
Sustainable Investment
Sustainable Investment Strategies
Reporting on Sustainable Investing
SRI Funds and Sustainable Pension Plans
Impact Investing
Sustainable Financing
Green Bonds
Social bonds, sustainable bonds, and sustainability-linked bonds
Sustainable Loans for Businesses and Individuals
Microfinance
The Concept of the Environment and the Historical Evolution of Environmental Concerns.
Global environmental issues and the main approaches and policies for environmental protection worldwide.
Environmental responsibility and tools for preventing environmental impacts.
Environmental Awareness and Education
Green Economy and Circular Economy: New Models.
Natural resources. Resource efficiency. Water resources.
Ecosystems and Biodiversity
Pollution and Dumping: Definition and Types of Pollution.
Climate Change and Greenhouse Gas Emissions.
Waste Generation
Environmental Management in Business: ISO Standards and the EMAS Regulation. Environmental Indicators, KPIs, and Environmental Footprint.
Carbon Footprint: Calculation and Assessment.
Water Footprint: Calculation and Assessment.
Eco-design and LCA (life cycle assessment).
Eco-labeling and eco-design.
Reasons to Incorporate Environmental Considerations into CSR
Notable Initiatives
Internal Policies
Environmental Risks
Incorporating Environmental Considerations into CSR Standards and Systems
The Ethics of Communication.
Communication as a Strategic Tool for Corporate Social Responsibility.
Communication in Social Action: Social Marketing and Cause-Related Marketing.
Responsibility in the Media.
CSR Communication in Large Spanish Companies.
CSR Communication Strategy.
A New Model of Communication: The Importance of Corporate Narrative as a Tool for Engagement, Leadership, and Social Transformation.
Tools and Best Practices for Internal CSR Communication.
CSR External Communication Tools.
Best practices in responsible communication.
SDGs: A Common Language for Communication
Global Reporting Initiative (GRI).
Integrated Reporting (IR).
Non-Financial Reporting Act
Verification of CSR Information: AA1000
The Concept of Corporate Reputation and Its Relationship to CSR.
Measures and Value of Corporate Reputation.
Corporate Reputation Management.
A Critical Reflection on CSR.
Responsible leadership is key to being a good communicator.
Educa PHAROS is a training solution for businesses that centralizes learning, simplifies user management, and allows you to track progress through dashboards and reports.
It is designed for organizations that want to develop internal skills, standardize role-based training, and have traceability and learning metrics.
It includes learning paths by profile, user and permission management, progress reports, certification, and access to masterclasses or live sessions (depending on the plan).
It is based on best practices in security, access control, learning traceability, and implementation support. Customize this text according to your commitments (SLA, compliance, etc.).
Educa PHAROS is a next-generation training model that places a company’s human capital at the forefront. Through a platform that adapts to each company’s corporate identity and offers a total of more than 900 courses, it provides tailored training for each organization. The unlimited flat-rate plan provides each company with the number of courses that best suits its needs, as well as the ability to determine which employees will have access.
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Spanish 
Credits: 60 ECTS
Industry, Energy, and the Environment 
English
60 ECTS