Master's Degree in Continuing Education in Sustainability and Social Responsibility
PRESENTATION
The Master’s in Sustainability and Social Responsibility is a strategic specialization for professionals in the construction sector who seek to lead the integration of social responsibility and sustainable development. You will address the growing demand for business management that integrates corporate sustainability as a central pillar. Defining and implementing a social impact strategy is no longer an option but an unavoidable requirement. Sustainable investment funds, investment analysts, and public tenders—along with regulations on non-financial reporting—are shaping a new paradigm. This program equips you to lead this transformation. You will understand how a responsible and sustainable organization is structured, from the concept and history of corporate social responsibility to the development of its key elements. You will delve into the objectives and management of CSR within organizations, identifying and collaborating effectively with stakeholders. In addition, you will explore the management of socially responsible companies, contrasting traditional values with responsible values and applying social marketing to maximize your impact. You will anticipate the growth of this demand—driven by an increasingly informed and engaged society—and position yourself as a strategic leader in integrating sustainability into corporate strategy. This approach will allow you not only to meet current expectations but also to anticipate and shape future trends in social responsibility and sustainable development.
Objectives
Methodology
At Educa PHAROS, we use a highly practical methodology focused on the direct application of knowledge in the student’s professional environment, combining theoretical content with real-world cases, digital tools, and support from a team of specialized instructors.
Program
- Fundamentals of Socially Responsible Organizations
- Socially Responsible Features
- Value Creation and Corporate Social Responsibility
- Setting CSR Goals
- Planning and Scheduling of CSR Activities
- Integrating CSR into the Organization's Overall Strategy
- Stakeholder Groups
- Concept and Types of "Stakeholders"
- Stakeholder Relations
- CSR and Stakeholders
- Sustainable Corporate Management
- Corporate Governance
- Executive Ethics in Responsible and Sustainable Business
- Ethics and CSR Audits
- Designing a CSR Action Plan
- The Concept of Corporate Social Responsibility
- Historical Background of CSR
- The Beginnings of CSR
- Long-Term Vision vs. Short-Term Vision
- Building a Socially Responsible Company
- What elements should a CSR report include?
- Introduction to Social Marketing
- Characteristics of Social Marketing
- Social Responsibility and Ethics in Marketing
- Types of Social Marketing
- Social Marketing and Social Responsibility
- The Expansion of the Concept of Marketing
- Social Marketing Plan
- Company Results from Corporate Social Marketing Programs
- Values and Principles of the Traditional Company
- Values and Principles of a Responsible and Sustainable Company
- The Common Good and the Individual Good
- Introduction
- Development and the Environment
- Sustainable Development
- Human Rights and Sustainable Development
- International Environmental Law
- What can be done?
- Introduction and Background
- Sustainable Development Goals and Targets
- How the Sustainable Development Goals Were Created
- A vision of development promoted by the Sustainable Development Goals
- The 5 Ps: People, Prosperity, Planet, Peace, and Partnerships
- The Millennium Development Goals (MDGs)
- Global Challenges in Implementing the SDGs
- Local and Regional Challenges
- Long-Term Perspective: Future Scenarios for the SDGs
- Strategies for Integrating the SDGs into Public Policy
- Tools and Frameworks for Implementation
- Role of Key Stakeholders in Implementation
- Introduction to the Role of Businesses and Civil Society in the SDGs
- Businesses' Contribution to the SDGs
- The Role of Civil Society in Promoting the SDGs
- Synergies Between Businesses and Civil Society
- The Importance of Evaluation in the Context of Sustainable Development
- Key Indicators for Measuring Progress Toward the SDGs
- Tools and Methodologies for Impact Monitoring
- Challenges and Limitations in Measuring the SDGs
- Environmental Issues
- More Direct Impacts on the Environment
- Trends in Energy Consumption
- Global Energy Reserves
- Primary and Final Energy
- Energy Vectors
- Renewable and Non-Renewable Energy Sources
- Classification of Renewable Energy Sources
- Renewable Technologies and Their Regulatory Classification
- Fundamentals of Environmental Education
- Key Stakeholders in Environmental Education
- Environment and Economic Development
- Practices and Techniques for Environmental Education
- The Private Sector and Global Sustainability
- Integrating the SDGs into the Business Strategy
- Financial Instruments for Sustainable Development
- Innovation and Market Opportunities Related to the SDGs
- Industry Applications: OCS in Engineering and Infrastructure
- Civil Society and the Third Sector’s Participation in the 2030 Agenda
- Education, Awareness-Raising, and Cultural Change for the SDGs
- Partnerships for Sustainable Development and Stakeholder Management
- Digital Transformation and Emerging Technologies in Support of the SDGs
- Strategic Communication on the SDGs
- Transparency in Organizations
- Good Corporate Governance
- Ethics in Organizations
- Leadership and Responsible Branding: Purpose
- Responsible Business: The Evolution of CSR
- Definition, Scope, and Management of Compliance
- Code of Ethics or Code of Conduct
- Policies, Standards, and Frameworks
- Compliance, Prevention, Detection, and Risk Management Functions
- Reporting Channel
- Compliance in the Public Sector
- Ethics and Integrity in the Public Sector
- Corruption Prevention
- Risk Areas and Operations
- The Public Sector and the 2030 Agenda
- CSR Strategies and Positioning
- Models of Collaboration and Participation in Initiatives
- Social and Corporate Activism
- Human Rights in the Workplace
- Circular Economy
- Introduction
- Internal Policies and Systematization
- Notable Initiatives
- Information and Negotiation
- Risk Assessment
- Diversity and Equality
- Harassment
- Vulnerable Groups and Social Exclusion
- Disability
- Communication and Language
- Recruitment and Hiring
- Work-Life Balance
- Skills Development
- Performance Evaluation
- Occupational Safety and Health
- Social Benefits
- Healthy Workplace
- Volunteering
- Family-owned business
- Awareness
- Introduction. Concepts and Scope. The Customer as a Stakeholder
- New Paradigms in CSR
- Internal Policies and Risk Assessment
- Customers in Standards and Systems
- Areas of Focus and Best Practices
- Quality Management
- Quality Management Processes
- Quality Management Models
- Safe, healthy, tailored, and inclusive products and services
- Responsible Information and Communication
- Reasons for and Scope of Dialogue with Clients, Users, and Consumers
- Tools for Engaging with Clients, Users, and Consumers
- The concept of customer experience and its relationship to CSR
- Methodologies for Implementing the Customer Experience
- Best Practices and Client-Specific Programs
- From Mindful Consumption to Responsible Consumption
- Sharing Economy
- Sustainable Cities: The Circular Economy and Urban Renaturalization
- Sustainable Cities: Sustainable Mobility
- Sustainable Construction
- Fundamentals, Terms, and Related Aspects of Purchasing and Procurement
- Structure and Organization in Purchasing and Procurement Management
- Processes in Purchasing and Procurement Management
- Regulations and Codes for Purchasing and Procurement Management
- Risks Associated with Purchasing and Procurement
- Supplier Management and Relationship Management
- Designing Frameworks for Supplier Engagement and Dialogue
- Supply Chain
- Responsible and Sustainable Supply Chain Management
- Outsourcing of Suppliers and Basic Provisions of Model Legislation
- Purchasing and Procurement Management as a Business Function
- The Sustainable Procurement Management System According to ISO 20400:2017 (I)
- The Sustainable Procurement Management System According to ISO 20400:2017 (II)
- The Impact of Purchasing on the Sustainable Development Goals
- Procurement Management in ISO 26000:2010 Guidance on Social Responsibility
- Traditional Procurement Management
- Current Procurement Management
- Responsible and Sustainable Shopping
- Types of Responsible and Sustainable Purchasing
- Sustainable Public Procurement
- Sustainability and Finance
- Key Environmental and Social Challenges
- ESG Criteria
- Risks and Sustainability
- Current State of Sustainable Finance
- The United Nations Environment Programme (UNEP)
- The UNEP Finance Initiative
- The 2030 Agenda and Sustainable Development
- Sustainable Finance in Europe
- Sustainable Finance in Spain
- Sustainable Investment
- Sustainable Investment Strategies
- Reporting on Sustainable Investing
- SRI Funds and Sustainable Pension Plans
- Impact Investing
- Sustainable Financing
- Green Bonds
- Social bonds, sustainable bonds, and sustainability-linked bonds
- Sustainable Loans for Businesses and Individuals
- Microfinance
- The Concept of the Environment and the Historical Evolution of Environmental Concerns.
- Global environmental issues and the main approaches and policies for environmental protection worldwide.
- Environmental responsibility and tools for preventing environmental impacts.
- Environmental Awareness and Education
- Green Economy and Circular Economy: New Models.
- Natural resources. Resource efficiency. Water resources.
- Ecosystems and Biodiversity
- Pollution and Dumping: Definition and Types of Pollution.
- Climate Change and Greenhouse Gas Emissions.
- Waste Generation
- Environmental Management in Business: ISO Standards and the EMAS Regulation. Environmental Indicators, KPIs, and Environmental Footprint.
- Carbon Footprint: Calculation and Assessment.
- Water Footprint: Calculation and Assessment.
- Eco-design and LCA (life cycle assessment).
- Eco-labeling and eco-design.
- Reasons to Incorporate Environmental Considerations into CSR
- Notable Initiatives
- Internal Policies
- Environmental Risks
- Incorporating Environmental Considerations into CSR Standards and Systems
- The Ethics of Communication.
- Communication as a Strategic Tool for Corporate Social Responsibility.
- Communication in Social Action: Social Marketing and Cause-Related Marketing.
- Responsibility in the Media.
- CSR Communication in Large Spanish Companies.
- CSR Communication Strategy.
- A New Model of Communication: The Importance of Corporate Narrative as a Tool for Engagement, Leadership, and Social Transformation.
- Tools and Best Practices for Internal CSR Communication.
- CSR External Communication Tools.
- Best practices in responsible communication.
- SDGs: A Common Language for Communication
- Global Reporting Initiative (GRI).
- Integrated Reporting (IR).
- Non-Financial Reporting Act
- Verification of CSR Information: AA1000
- The Concept of Corporate Reputation and Its Relationship to CSR.
- Measures and Value of Corporate Reputation.
- Corporate Reputation Management.
- A Critical Reflection on CSR.
- Responsible leadership is key to being a good communicator.
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