The Master’s in Digital Skills and Competencies is a high-level specialization designed for experienced professionals seeking to update and deepen their knowledge of digital transformation. This program explores the strategic implications of digital trends for business development and the management of digital projects and services in any organization. It will enable you to understand and apply the vast potential of these trends in key sectors such as finance, energy, healthcare, construction, logistics, traceability, contracts, and regulatory compliance. You will delve into areas such as industrial control, data protection and copyright, digital marketing, and electoral applications, among other essential fields. You will gain a comprehensive understanding of how digital skills are crucial for driving innovation and efficiency in your professional field. This master’s program provides you with the knowledge needed to navigate and thrive in an environment of constant technological evolution, preparing you to design and implement solutions that drive growth and competitiveness, thereby solidifying your position as a strategic change agent and key decision-maker in digital transformation.
Objectives
• Consolidate knowledge about the evolution and impact of digitalization to inform strategic decision-making. • Design digital innovation strategies that drive organizational agility and acceleration. • Implement scalable digital business models, optimizing their application across various industrial sectors. • Lead project and service management using agile methodologies, adapting to the context of digital transformation. • Assess the impact of emerging technologies such as blockchain, NFTs, tokenization, and Big Data on business strategy. • Integrate a global perspective on digital applications in finance, energy, healthcare, and logistics. • Apply Design Thinking to create value and optimize digital solutions. • Promote strategic decision-making based on data analysis to drive operational efficiency.
Methodology
At Educa PHAROS, we use a highly practical methodology focused on the direct application of knowledge in the student’s professional environment, combining theoretical content with real-world cases, digital tools, and support from a team of specialized instructors.
Program
A management approach focused on digital transformation
Agile Data: Data 2.0.
Democratization of Data
Democratization of Technology
Agile Data Management
Data-driven companies
Agile and Data: Agile Data
Data Projects and Agility
Implementation of Agile Data
Infrastructure for Agile Data
Present and Future: Digitalization and Agility
Data as a Cornerstone of Digital Transformation
Other Applications of Agile Digitization
Digital Transformation Strategy
User Experience
Soft Skills for Agile Management (I)
Soft Skills for Agile Management (II)
Soft Skills for Agile Management (III)
Soft Skills for Agile Management (IV)
Summary Tips on the Agile Management Approach
The Current Context of Innovation and Change
Dimensions, Critical Factors, and Models of Innovation
Challenges in Achieving Agile Innovation Management
Current Challenges for Agile Innovation Management
Value Creation and Capture
Innovation Strategy
Co-creation of value
An Agile Approach to Co-Creating Value
Streamlining and Acceleration
Corporate accelerators
Why Design Thinking Emerged: Empathy and Customer Focus
What is Design Thinking?
Understanding Design Thinking
A Look at the Design Thinking Process
Methods for Identifying User Needs
Step 1: Empathize with users
Step 2: Define the problem
Step 3: Brainstorm
Step 4: Prototyping
Step 5: Test
Context of Digital Transformation
Digital Transformation Strategy
Digital Economy
Key Concepts in Digital Transformation
Introduction to Smart Contracts
Practical Knowledge of Smart Contracts
Tokenization and Smart Contracts
Smart Legal Contract
Applications of Smart Contracts
Additional Applications
Digital Identity, NFTs, and DAOs
Metaverse
Digital Twins
Artificial Intelligence and Work Disciplines
Digital Transformation and Artificial Intelligence
Smart Contracts in the Construction Industry
Tokenization of Real Estate Assets
Smart Contracts for Small and Medium-Sized Businesses
The Digital Economy Professional
To Sum It All Up: The Outlook for the Digital Economy
Educa PHAROS is a training solution for businesses that centralizes learning, simplifies user management, and allows you to track progress through dashboards and reports.
It is designed for organizations that want to develop internal skills, standardize role-based training, and have traceability and learning metrics.
It includes learning paths by profile, user and permission management, progress reports, certification, and access to masterclasses or live sessions (depending on the plan).
It is based on best practices in security, access control, learning traceability, and implementation support. Customize this text according to your commitments (SLA, compliance, etc.).
Educa PHAROS is a next-generation training model that places a company’s human capital at the forefront. Through a platform that adapts to each company’s corporate identity and offers a total of more than 900 courses, it provides tailored training for each organization. The unlimited flat-rate plan provides each company with the number of courses that best suits its needs, as well as the ability to determine which employees will have access.
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Digital Transformation and Smart Infrastructure 
Spanish 
Credits: 60 ECTS
Leadership and Management 
Spanish
60 ECTS
Architecture and Construction