Master's Degree in Continuing Education in Smart Mobility
PRESENTATION
Objectives
• Critically evaluate the foundations of contemporary urban mobility and its interconnection with economic and social factors. • Design innovative strategies to promote public transportation and non-motorized modes of travel, fostering sustainability in citizens’ travel. • Implement the principles of Intelligent Transportation Systems (ITS) in the planning and management of urban infrastructure. • Integrate the management of road and digital infrastructure to optimize the efficiency, safety, and resilience of transportation systems. • Analyze international normative and regulatory frameworks governing mobility planning, ensuring compliance and innovation. • Manage the implementation of Sustainable Urban Mobility Plans (SUMPs) and Commuter Transportation Plans (CTPs) at a strategic level. • Make strategic decisions based on the application of economic regulation principles and investment analysis in the transportation sector. • Lead the transformation of mobility in complex urban environments, anticipating trends and proposing disruptive solutions.
Methodology
At Educa PHAROS, we use a highly practical methodology focused on the direct application of knowledge in the student’s professional environment, combining theoretical content with real-world cases, digital tools, and support from a team of specialized instructors.
Program
- Introduction to Basic Mobility Concepts
- Economic Aspects of Mobility
- Social Aspects of Mobility
- Functional Aspects of Mobility: Development and Implementation of Mobility Measures
- The Need for Sustainable Mobility Plans
- The Global Shift Toward Sustainable Mobility
- Multilateral Organizations and the Development of Mobility
- The United States and Its Environmental Policy
- The European Union and the Urban Mobility Directives
- Spain and the Development of Urban Mobility
- Asia, Africa, and Urban Transportation Policies
- Mobility Policies in Latin America
- The United States, Canada, and Urban Mobility
- Europe and Sustainable Mobility Initiatives
- Spain and the Development of Sustainable Mobility Through Specific Case Studies
- PMUS Basics
- Sustainable Urban Mobility Plans (SUMP) II: Phases
- Sustainable Urban Mobility Plans (SUMP) III: Fundamentals of Mobility Planning. Actions
- PTT Basics
- PPT: Plan Development
- The User and Utility Function
- Demand and the Concept of Elasticity
- Supply and Production Costs
- The Functioning of Urban Transportation Service Markets: Perfect Competition
- How Urban Transportation Services Markets Work. Monopoly
- Competition and Externalities in Transportation
- The Need to Regulate Urban Passenger Transportation
- Transportation as a Public Service and the Common Good
- Economic Regulation Criteria
- Efficiency-Based Control Methods
- Pricing Process in Transportation
- Pricing Rules
- Pricing based on the principles of efficiency and equity
- Pricing Options
- Effects of pricing criteria, intermodal effects
- Capacity Investments
- Economic Evaluation of Investments
- Decision Criteria
- Risk Analysis
- Income Distribution, Social Welfare, and Decision-Making Criteria.
- The Role of Public Transportation.
- Public Transportation by Bus
- Rail-Based Public Transportation: Subway and Rail
- Taxis and ride-hailing services.
- Introduction to Intermodality.
- Public Transportation Operations.
- Restricted platform.
- On-demand transportation.
- User Information Systems.
- Universal accessibility in public transportation.
- Network planning and design.
- Route and Fleet Management.
- Stops and Stations
- Design of Integrated Public Transportation Networks
- Evaluation by Indicators
- Public Transportation Integration
- Transport Exchangers
- Park-and-ride facilities.
- Tariff Integration
- Existing Barriers to Intermodal Transportation
- History of Pedestrians and Bicycles in the City
- Ranking of modes of transportation based on sustainability, health, and economic factors.
- Walking in Urban Environments
- The Bicycle as a Mode of Urban Transportation
- New Personal Mobility Modes (VMP)
- Accessibility
- Signage and Wayfinding
- Street Furniture
- Comfort
- Road Safety
- Regulatory Framework
- Public Road
- Public and/or Shared Bicycle and PMV Systems
- Parking and Intermodal Transportation
- Training and Education
- The Compact City
- The Structure of the Territory
- Social Cohesion
- The Design of Public Spaces
- Zoning Regulations
- Classification and Hierarchy of the Urban Road Network
- Infrastructure Design
- Unique Configurations
- Traffic Bottlenecks
- Intersections, Traffic Prioritization, and Traffic Lights
- Characterization of Traffic in Urban Areas
- Access Points and Major Conflicts
- Traffic and Mobility Studies
- Coexistence with Other Modes of Transportation
- Accidents and Injury Rates
- Defining itineraries
- Urban Road Network Reorganization
- Traffic calming
- Traffic Signs
- Universal Accessibility and a Gender Perspective
- Restrictions on Vehicle Traffic
- Parking Regulations in Urban Centers
- Urban Freight Distribution
- Traffic Control and Management Centers
- Road Safety Audits
- Polluting emissions and the impact of the transportation sector
- Key Environmental Regulations
- Analysis and Benefits of Life Cycles. Green NCAP Initiatives
- Challenges and Educational Opportunities Presented by New Technological Developments
- Alternative Fuels
- From the Digital City to Smart Cities
- Smart Cities
- The Power of Data in Transportation Planning
- Smart Traffic and Public Transportation Management
- Other smart technologies
- MaaS and the New Mobility
- Objectives, Advantages, Disadvantages, and Challenges of MaaS
- MaaS in the Urban Mobility Planning Process
- MaaS System Governance
- Real-World Examples of MaaS Systems
- Advanced Data Analytics
- Civic Technologies
- Shared Mobility
- Autonomous vehicle
- The City of the Future
- Introduction to Transportation Systems Modeling
- Typical Information Needs and Data Sources
- Revealed Preference Surveys
- Surveys of Stated Preferences
- Other data collection exercises
- The 4-stage model
- Zoning of the Study Area
- Travel Generation Model
- Travel Attraction Model
- Zonal Distribution Model
- Discrete-choice models.
- Logit Models
- Modal Split Model
- Network Allocation Models (I)
- Network Allocation Models (II)
- Traffic microsimulation.
- Road Traffic Emission Models.
- Pedestrian microsimulation
- New real-time modeling techniques.
- Land-Use Models
- Governing metropolitan areas.
- Variables of metropolitan governance.
- Models of metropolitan governance.
- Institutions, Values, and Actors.
- The Metropolization of European Policies.
- From Transportation to Mobility
- Factors for analyzing the relationship between the state, business, and society within a comparative framework.
- Evaluation Criteria: Governance and Justice.
- Governance, governance, and neoliberal governance.
- The Articulation of Neoliberal Governance.
- The Importance of Funding in Urban Transportation.
- The current funding model.
- The Challenge of Financing Sustainable Urban Transportation.
- Financing instruments for a sustainable system.
- The current transportation funding model in Spain.
- Tools for Selecting Public Transportation Projects.
- Multi-criteria decision-making systems.
- Multi-Criteria Methodologies.
- Financial analysis and cost-benefit analysis.
- What is citizen participation?
- Work Ecosystem
- Approach and Harmonization of Participation
- Participatory Process Development
- Implementation of a participatory process
- Participation Tools
- Starting point
- Time to Take Action
- Execution Time
- Time for Results and Outcomes
- The Importance of Communication in Participatory Processes
- Communication Planning for Projects
- Marketing Strategies
- Communication and Outreach Tools
- Conflict Management and Resolution
- Mobility and Participatory Governance
- Gender Perspective and Generational Approach to Mobility
- Open Data and the Dissemination of Knowledge Among the Public
- Access to Information for Developing Solutions
- Practical Experiences
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