MVP: what it is and how to create yours

Transversal
Competencias Digitales

Soft skills

Duración

10h

PRESENTACIÓN

With digitalisation and the rise of digital start-ups, the processes of creating new business models and products have evolved rapidly. This evolution has been driven by the emergence of new business and innovation management techniques and methods, one of which is the MVP. The Minimum Viable Product is a set of requirements that the development of a product must meet in order to be truly relevant to the customer, to be marketed and thus to generate revenue. The development of the MVP is also based on the continuous collection of information, as well as on feedback and decision making based on this data. This course: “MVP: What it is and how to create yours” will give you the tools and skills you need to know to implement it.

Objetivos

  • To determine the main characteristics and life cycle of a digital product.

  • To master the concept of MVP as well as the elements and tools related to it.

  • To identify the main characteristics of an MVP based on the analysis of the environment.

  • To apply the MVP Canvas to validate a business idea in a practical and effective way.

Temario

DIDACTIC UNIT 1. DIGITAL PRODUCT LIFE CYCLE 1. Features of the digital product 2. Phases of the digital product 3. Product roadmap and work team 4. Google design sprint 5. MVP en vez de MPV 6. Scalability 7. Entry barrier and switching costs (lock-in) 8. Success stories DIDACTIC UNIT 2. DEVELOPING SUCCESSFUL PRODUCTS AND SERVICES 1. Breaking down the concept of MVP 2. Analysis of the competition and possible trends 3. Who would be willing to pay for your product? 4. Perfect your business idea 5. Customer journey and magical moments 6. Make your own prototype 7. Experiment, test and conclude DIDACTIC UNIT 3. VALIDATE YOUR IDEA BEFORE IT IS RELEASED ONTO THE MARKET 1. What is the MVP Canvas and how does it work? 2. Customer segments 3. Value proposition 4. Distribution channels 5. Customer relations 6. Sources of income 7. Cost structure 8. Strategic partners 9. Key resources 10. Key activities

Solicita Información

¿Los cursos de Educa PHAROS son convalidables?

Muchos cursos pueden convalidarse como asignaturas de los másteres de Structuralia.


Datos de nuestra área

+ 1.483

Horas

+88.999

Minutos

264

Cursos

Educa PHAROS es un modelo formativo de nueva generación que posiciona al capital humano de la empresa a la vanguardia. A través de una plataforma que se adapta a la imagen corporativa de cada empresa y con un total de más de 900 cursos se consigue una formación específica para cada organización. La tarifa plana ilimitada, proporciona a cada empresa el número de cursos que se ajuste a sus necesidades y también la posibilidad de determinar qué empleados podrán tener acceso.
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