What are we going to learn?

From an economic and financial perspective, a company’s two main functions are investment and financing, and these functions necessitate the establishment of a relationship between the financial environment and the company.

A company turns to the financial system to secure the financing it needs for its investments and equipment purchases, and to invest the financial resources it has available but does not need. In both of these capacities, the company interacts directly or indirectly with financial institutions.

Today, the operations of any company always require significant investments, and these investments must be financed either by the private sector or by the public sector. In recent years, corporate finance functions have also become a key component of private financing for public infrastructure.

Professionals in any sector must have a thorough understanding of a company’s economic and financial concepts in order to adapt to this new world, where financial considerations have become even more important than those related to production and profitability.

Past editions were a success!

We have more than 2,800 participants, of whom more than 94.6 % rated the course positively. Want to know what the students think? Here are some comments from our attendees:

  • «I found it very useful and practical, especially since the teacher explained everything very clearly and managed to keep my full attention 100%"«

 

  • «It's interesting how it explains complex topics in a simple way for people like us who don't have a background in finance.»

 

  • «The training was very enjoyable, thanks especially to the instructor, who has extensive knowledge of the subject and is a great communicator. Congratulations! I hope I'll be lucky enough to have him as an instructor in other courses.»

 

Course Methodology

  • The course consists of 10 recorded lessons, each approximately 1 hour long.
  • Access to the online training platform will be available 24 hours a day while the course is active.
  • All sessions will be available starting on the first day.
  • If you pass the final self-assessment, you will receive a course certificate.

Course Objectives

The primary objective of the course is to train students in the economic and financial aspects common to any business and, optionally, those specific to the construction industry. In particular, students will:

  • It will provide a deeper understanding of the company's relationships with the financial system as a whole (financial markets and products).
  • You will acquire skills that will enable you to work confidently with the basic concepts related to financial accounting and financial mathematics.
  • You will develop the necessary knowledge to conduct economic and financial analyses of companies and investment analyses. 

Teacher

JORGE SERRANO

Civil Engineer (Polytechnic University of Madrid) and holder of a master’s degree in infrastructure management from the EOI Business School

The course is taught by Jorge Serrano, a business school professor with extensive experience in the economic and financial field, both professionally and as an educator, at institutions such as Structuralia, EOI Business School, ESIC Business School, the Pontifical University of Comillas, and Alfonso X the Wise University.

After studying “Economics and Development” at the London School of Economics, Jorge has worked at companies in the construction industry, such as Aldesa and Corviam, as well as at Arthur Andersen, where he audited leading companies in the construction industry.

Program

Accounting is a daily record of how our assets, what others owe us, and what we owe others change from day to day. The system was invented by a monk in the Middle Ages. Throughout this class, we’ll cover all the details of «Basic Accounting Concepts.»

It’s a simple snapshot taken on December 31 at midnight, showing what we have, what we’re owed, and what we owe at that exact moment. Throughout this class, we’ll go over all the details about the «balance sheet.»

A company's net worth is calculated as the sum of everything the company owns plus everything owed to the company, minus everything the company owes to others. In other words, it is the accumulated wealth of the company's owners.

A company’s income statement is a simple summary of how the company’s equity has increased or decreased over the course of the year. While financial accounting provides insight into the company’s income statement, cost accounting provides insight into the income statement for each of the products the company sells.

A company can be very profitable, but it can still go under due to a lack of liquidity, just as even the best car in the world will come to a stop without gas. Throughout this class, we’ll cover all the details of «liquidity analysis.»

A company’s solvency is like an airplane’s altitude. It’s what keeps you from going bankrupt. When a company incurs losses, it gradually loses solvency (loses altitude), and we get closer to bankruptcy. We’re doing well economically when we gain altitude. We’re doing well financially when we’re at a high altitude. They’re two different things.

Archimedes said, “Give me a place to stand, and I will move the world.” He was referring to the way a lever “multiplies” force. In finance, the debt we incur with banks (leverage) can help us multiply our returns as much as we want. That’s why companies take on debt.

After this session, we’ll never again say that we’ve had a deposit in the bank. At the bank, we have collections and payments. On the income statement, we have revenue and expenses. They’re different things.

When there is inflation, 10 euros today are not the same as 10 euros tomorrow. Calculating the return on an investment is no longer so simple. Financial mathematics then helps us calculate the cumulative return on the investment in euros (NPV) and its rate of return (IRR).

In a boat race, it's good to learn how to steer the boat, but sooner or later, it's a good idea for someone to keep an eye on the sky from time to time—we don't want to end up right in the eye of the storm.

© Structuralia 2026

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