{"id":27606,"date":"2026-02-23T18:50:49","date_gmt":"2026-02-23T17:50:49","guid":{"rendered":"https:\/\/www.educapharos.com\/moocs\/marketing-distribucion-comercial-y-fuerza-de-ventas\/"},"modified":"2026-02-23T18:50:49","modified_gmt":"2026-02-23T17:50:49","slug":"marketing-distribution-and-sales-force","status":"publish","type":"mooc_course","link":"https:\/\/educapharos.com\/en\/marketing-distribucion-comercial-y-fuerza-de-ventas\/","title":{"rendered":"Marketing, Commercial Distribution, and Sales Force"},"content":{"rendered":"<p>The <strong>commercial distribution<\/strong> It is one of the marketing variables that aims to make available to the <strong>customer<\/strong> the <strong>products<\/strong> that this lawsuit in the <strong>place<\/strong>, in the <strong>moment<\/strong> and with the <strong>terms and conditions<\/strong> that consumers want. With this training program in <strong>Marketing, Commercial Distribution, and Sales Force<\/strong> You'll be able to navigate the industry and identify the different <strong>techniques and tools<\/strong> related to the company's marketing and sales force management. Through this training, you will learn the basics of <strong>product as a business variable<\/strong>, pricing, distribution system, distribution intermediaries, communication and promotion, and the sales force.<\/p>","protected":false},"excerpt":{"rendered":"<p>This training program in Marketing, Commercial Distribution, and Sales Force is designed for anyone who wants to learn or expand their knowledge of marketing, as well as professionals in the commercial field, such as managers, marketing professionals, entrepreneurs, sales professionals, etc.<\/p>","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"educalms_repo_code":"AFO017615","educalms_repo_id":"2289661","educalms_lang":"es","educalms_duration":"20","educalms_duration_type":"693","educalms_image":"https:\/\/cdn.educalxp.ai\/ficheros\/img_cursos\/184748\/184748.jpg","educalms_tags":"marketing, distribuci\u00f3n, comercial, fuerza de ventas, comunicaci\u00f3n, publicidad,","educalms_tittle":"Marketing, Distribuci\u00f3n Comercial y Fuerza de Ventas","educalms_type_of_training":"754","educalms_description":"<p>La <strong>distribuci\u00f3n comercial<\/strong> es una de las variables del marketing que tiene como objetivo poner a disposici\u00f3n del <strong>cliente<\/strong> los <strong>productos<\/strong> que este demanda en el <strong>lugar<\/strong>, en el <strong>momento<\/strong> y con las <strong>condiciones<\/strong> que los consumidores desean. Con esta acci\u00f3n formativa en <strong>Marketing, Distribuci\u00f3n Comercial y Fuerza de Ventas<\/strong> ser\u00e1s capaz de desenvolverte dentro del sector e identificar las diferentes <strong>t\u00e9cnicas e instrumentos<\/strong> relacionados con el marketing de la empresa y la gesti\u00f3n de la fuerza de ventas. Gracias a esta formaci\u00f3n estudiar\u00e1s los conceptos b\u00e1sicos sobre el <strong>producto como variable comercial<\/strong>, el precio, el sistema de distribuci\u00f3n, los intermediarios de distribuci\u00f3n, la comunicaci\u00f3n y promoci\u00f3n, y la fuerza de ventas.<\/p>","educalms_objectives":"<ul><li><p>Identificar las diferentes <strong>t\u00e9cnicas e instrumentos<\/strong> relacionados con el marketing de la empresa y la gesti\u00f3n de la fuerza de ventas.<\/p><\/li><li><p>Diferenciar entre los <strong>tipos de agentes<\/strong> de la distribuci\u00f3n comercial.<\/p><\/li><li><p>Aprender a analizar las <strong>etapas de programas<\/strong> de publicidad efectivos.<\/p><\/li><li><p>Conocer los principios de la <strong>venta personal<\/strong>, as\u00ed como su aplicaci\u00f3n en los diferentes mercados y situaciones.<\/p><\/li><\/ul>","educalms_what_prepares_you_for":"<p>Esta acci\u00f3n formativa en <strong>Marketing, Distribuci\u00f3n Comercial y Fuerza de Ventas<\/strong> te prepara para dise\u00f1ar un <strong>plan de marketing<\/strong>, as\u00ed como su ejecuci\u00f3n y control, con el fin de establecer las bases s\u00f3lidas para una <strong>direcci\u00f3n comercial<\/strong> eficaz. Esta formaci\u00f3n te permitir\u00e1 adquirir los conocimientos necesarios para la planificaci\u00f3n y desarrollo de <strong>estrategias de marketing<\/strong>, conocimientos sobre el comportamiento del consumidor, etc.<\/p>","educalms_audience":"<p>Esta acci\u00f3n formativa en <strong>Marketing, Distribuci\u00f3n Comercial y Fuerza de Ventas<\/strong> est\u00e1 dirigido a toda persona que quiera <strong>formarse o ampliar<\/strong> sus conocimientos en marketing, as\u00ed como profesionales del <strong>\u00e1mbito comercial<\/strong> como, por ejemplo, gerentes, profesionales del marketing, emprendedores, profesionales de ventas, etc.<\/p>","educalms_academies":"898","educalms_area_group":"Corporativo","educalms_area_id":"16","educalms_area_name":"Gesti\u00f3n Empresarial y Finanzas","educalms_academy_ids":"898"},"mooc_category":[252,260,262],"class_list":["post-27606","mooc_course","type-mooc_course","status-publish","mooc_category-group-corporativo","mooc_category-area-16","mooc_category-academy-898"],"acf":[],"_links":{"self":[{"href":"https:\/\/educapharos.com\/en\/wp-json\/wp\/v2\/mooc_course\/27606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/educapharos.com\/en\/wp-json\/wp\/v2\/mooc_course"}],"about":[{"href":"https:\/\/educapharos.com\/en\/wp-json\/wp\/v2\/types\/mooc_course"}],"wp:attachment":[{"href":"https:\/\/educapharos.com\/en\/wp-json\/wp\/v2\/media?parent=27606"}],"wp:term":[{"taxonomy":"mooc_category","embeddable":true,"href":"https:\/\/educapharos.com\/en\/wp-json\/wp\/v2\/mooc_category?post=27606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}