Creativity and Business and Professional Innovation

Corporate
Digital Skills

Business Management and Finance

Duration

25h

PRESENTATION

In today’s increasingly competitive business environment, where the marketplace is constantly evolving, creativity and innovation are key success factors at both the business and professional levels.

Business and Professional Creativity and Innovation offers a comprehensive and up-to-date training in these areas, providing participants with the necessary tools to promote innovation in products, processes and services, as well as to foster creativity as a driver of change.

The course addresses topics such as competitive strategies, R&D&I, globalization, development of innovative projects, use of information and communication technologies, among others.

Objectives

  • To understand the strategic process of innovation and its impact on the knowledge society.

  • To identify and apply different competitive strategies to drive innovation in products, processes and services.

  • To know the development stages and life cycles of innovative projects.

  • To master development methodologies and techniques to reinvent organizations through process innovation.

  • To explore innovation opportunities arising from globalization and its relationship with the current market.

  • To stimulate imagination and creativity as tools for generating new ideas and innovative solutions.

  • To use techniques to search for new ideas and methods to evaluate their viability and potential impact.

Syllabus

DIDACTIC UNIT 1. STRATEGIC INNOVATION PROCESS 1. Innovation, people and the knowledge society 2. Competitive strategies 3. R&D&I 4. Support policies DIDACTIC UNIT 2. BREAKING THE MOLD: DRIVING INNOVATION IN PRODUCTS, PROCESSES AND SERVICES 1. Innovation opportunities arising from globalization 2. Development stages and life cycles 3. Development methodologies 4. How to reinvent companies by innovating in processes 5. Process Innovation through ICT DIDACTIC UNIT 3. CREATIVITY AS A PATH TO INNOVATION 1. Introduction to imagination and creativity 2. Concept and application of creativity 3. What factors influence being creative? 4. Stages of Creativity 5. Search for new ideas
Request for Information

Related MOOCs

Curso
The Course on Workplace Risk Prevention, Ergonomics, and Mental Health addresses the growing need to ensure environments...
Curso
In the age of remote work, hyperconnectivity has put companies under the scrutiny of the Labor Inspectorate....
Curso
In a world of global digitization, hyperconnectivity has gone from being an advantage to becoming a challenge...

Are the Educa PHAROS courses eligible for credit?

Many courses can be credited toward the master's programs at Structuralia.

Facts about our area

+ 1.483

Hours

+88.999

Minutes

264

Courses

Educa PHAROS is a next-generation training model that places a company’s human capital at the forefront. Through a platform that adapts to each company’s corporate identity and offers a total of more than 900 courses, it provides tailored training for each organization. The unlimited flat-rate plan provides each company with the number of courses that best suits its needs, as well as the ability to determine which employees will have access.
Scroll to Top